“Soy?!” They Screamed!

Anyone else? Or should that be…’Everyone else?‘ 🙄 Because if I had a dollar for every cracking encounter I’ve had with people that included this line, I wouldn’t be writing this line – so too, if I’d been persuaded by the push-back against this lovely little legume. It just happened again the other night, out to dinner with relatives. But my all-time favourite Soy Scream Scene was when I was invited to meet a ‘wellness celebrity’. We caught up in a cafe & when I ordered my beverage of choice, she just about leapt across the table (entirely unnecessary given her elevated volume) to shout, “I can’t believe you drink soy?!” I think she felt it was her civic duty that the entire balcony benefitted from her wisdom – or at least just a way to ensure more individuals had clocked her presence 😎

That’s not to say that I expect, or ever desire, those of us that do to be unified on all issues. That sounds far from ideal. We’re free thinkers after all and each of us has been privy to different information & our own experiences. Me siding with soy (& not in all individuals or instances ofc!) is both personal and professional. On the n=1 front, I was 18, living my best life in Byron Bay (which often did not include shoes) when I was introduced to soy milk in lieu of cow’s. I loved it. Never having been a big fan of the old moo juice and less & less as a teenager, I preferred the taste, the texture, the principle. I was a vego. (Side-note: ‘plant-based’ was not invented until long after the 80s!) So, I also got right into plant proteins – namely tofu & tempeh. Miso was our main go-to as a way to add flavour to our cooking, even lacquering toast with it as a tasty spread! Ahhhh my glory days & mine were swimming in soy!

I have a vivid visual memory of the whiteboard and her words. These were none of the reasons I loved this legume but I was enthralled by the revelation about its potential role as a health intervention. I still am. Because despite the sequential Soy Scream Scenes that have punctuated my life – I think the body of evidence demonstrating its beneficial effects is too large to ignore and why would we? Either it’s because of evidence that is well out of date (feeding babies infant formula made from soy flour!), a hypothetical that has since been disproven (clinically meaningful goitrogen) or mis and dis information. But look I get it! Check out soy’s wrap sheet – it’s not for the faint (food) hearted !

So, if we were cops profiling for potential culprits in a case of: farting, digestive discomfort, unexplained nutritional deficiencies, hypothyroidism, immune issues, food allergy, reproductive disorders or gout – certainly bring the guy in for questioning! (among a LONG list of other food and also non-food items included in the line-up!) And ensure you’ve read the research & understood all of the evidence enough to know what is plausible (theoretical but without in vivo real world confirmation), possible (it has been shown to happen but not commonly) & probable (it’s deserving of its place on your list of differentials but is still just a suspect, not a certainty). If all this sounds sizeable (and it is) then get the cheat notes. We just recorded an Update in Under 30 episode on the very latest evidence for SIFs in perimenopause including an update on adverse effects 🤓

Image by Alexander Krivitskiy via Unsplash

When Women Lean In

I’ve been talking lately about my own perimenopause experience & I’ve been listening to others do the same when suddenly it occurred to me that when these conversations happen – women all around lean in. Physically, mentally, emotionally, biologically. While for many of us, this kind of deep communing doesn’t happen often (enough), I feel the other occasion it reliably shows up is when we the share our birth stories. You know what I am saying? Like the second a woman opens that file & finds those words, all other noise in the room stops. And almost trance-like, we’re all drawn toward the teller. An impromptu circle of women appears around her that could not have been better coordinated had it been choreographed & rehearsed! Powerful stuff.

But here we are. Come full circle…if you’ll pardon the pun. Others have spoken to this phenomenon far more eloquently than I’m able to but in simple terms, when women begin sharing stories, whether it’s birth, bleeding, breastfeeding, miscarriage, perimenopause, or any other deeply embodied experience, what often looks like simple conversation is actually something perhaps much more primal, it’s pattern recognition in real time. We’re listening for ourselves inside someone else’s story – asking ourselves along the way things like

I don’t have to tell you guys why these have had to be the places women seek answers rather than medicine & medical authorities 😠🤬🤯🤐 And even now, when it feels perimenopause is finally now ‘a thing’ in primary care be warned sisters 🧙‍♀️that’s mostly because when symptoms get loud enough, sales soar and the ‘peri/menopause market’ is one of the biggest money makers right now for many 🥺 …so go cautiously & let’s keep these more honest conversations between us going.

You can purchase Soy’s Second Act in Perimenopause here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online accountYou can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

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February Ate My Ferrous Homework

It always does! Turns out I rely heavily on those last few days of every month to get my homework done in time 😦 as many of my 11th hour Update and Under 30 timestamps will attest to! And this month (as is the case every other month tbh) I felt the topic was so important that I just couldn’t cut any corners. Yes folks we’re wrapping up our whole Supplement Boom Series applying all that we’ve learned to Iron – and this episode is overflowing with aha moments 🧐

Ok that’s the extent of the words I have left right now…February ate all them too!!

You can purchase New Iron Offerings – Novel or Nonsense? here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

Nobody Actually Reads Anymore

Hey wait what? What are you still doing here? The average time we look at anything online is 3-8 seconds. Poof! There’s another big portion of followers gone just with stating that stat! But, you see, if we are so quick to think we have all that we need from something, that we’ve deduced its true meaning & reached solid conclusions, all based on a glance at a curated Canva or AI-generated image & accompanied by not more than 125 characters (for maximal “scannability” on socials according to AI) what are we missing? Substance.

And if you’re still reading this dear-wonderfully-off-trend-outlier-friend I hope you are laughing and crying simultaneously. Craughing, is the technical term, I believe. And at all of us. I mean I am not always an exception. I have routinely said to my team when they’re creating emails or long product descriptions or anything notably not capped at 125 characters…”No one is going to scroll down that far! I would not scroll down that far!” But as a result, look at the mixed and missed messages we’re getting?!!!

So what else are we missing with all our very busy looking at everything but actually at nothing habits? A lot. I try to keep my tirades tight. My synopses succinct..in fact I think you’ll find under 30mins (mostly)!!! But if you haven’t got that long to spare…well…😶 🎤

Photo by Lucrezia Carnelos on Unsplash

An Important Update About Iron

I certainly pride myself on possessing an impressive level of endurance for an argument, as most of you surely know 😊 But the record for this is held by all practitioners of nutritional medicine. Because we’ve actually been debating the same 3 facets of what makes a good iron form since the late 1800s!🤯 Inorganic vs organic, soluble vs insoluble and ferrous vs ferric state! And for those playing along at home, I heard that & I have to tell you your ideas about iron have passed their ‘best before’!

Because this ignores all that we’ve learned (and had to unlearn) of late about iron digestion, absorption& regulation. And I would know! Eight years ago I released an episode, the ‘definitive’ download called, ‘So You Think You Know The Best Iron Supplement’. Recently, I re-listened to it like this 🙉 thinking it too might be past its use-by. But you know what? It isn’t. I was right about the lack of difference in overall efficacy between bisglycinate, citrate, gluconate, [insert any non-haem chelate or salt] & even sulphate forms! But that was then and this is POW! 💥

Which now includes knowing all the important stuff about every new iron option…and there are a lot! From patches to (nano)particles, the resurgence of rewilded ‘herbal’ iron tonics, pea and other plant ferritins and of course organ meats and so SO much more. These new preparations are wildly different. Not only as a reflection of different product preferences, as an extension of our principles and prescribing philosophy but the very way they behave in our digestive tracts and beyond is not the same. And accordingly, each form arguably a particular ‘fit’ for a certain clinical context. So, are you absolutely clear about which form of iron when? Best you go check your ‘best befores’ on your beliefs about iron supplements….I’ll wait 😉

Image by Melpo Tsiliaki via Unsplash

You can purchase Iron: Primal Nutrient to Primetime Prescription here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

New Year New You? 👵

Yeah nah — I’ll settle for the increasingly old me, thanks.

Vanity aside (and ouch, by the way), I’m perfectly happy remaining Insta‑unsuitable. I refuse to reinvent myself in the name of naturopathy meets neoliberalism, so I’m okay with being off‑trend. Liberated by it, actually. Because it means I get to focus on what matters more to me: that I’ve learned a lot — which, it turns out, required unlearning a lot too. Ideally softened with wisdom. Hopefully. I’ve taught many of you as undergraduates. Mentored many more. And somewhere along the way I seem to have helped birth a whole cohort of next‑gen naturopathic mentors and teachers. So yes — I’ve earned these age spots and laugh lines. And we all know I’m not done laughing yet.

I ask the questions that apparently hadn’t been asked yet… well, by anyone other than me (soz). From the ones we all probably should be across — like: • Where is the true sweet spot for nutrient dosing, where fractional uptake is maximised rather than squandered once transporters are saturated? • When so much of a supplement dose is left sitting in the lumen, what does that actually mean for our marvellous microbiome? • And when we insert nutrients into our nether regions to treat the taco… where do they actually go?

I ask. I research. I publish — because better answers make better practitioners. Honestly, search my site with almost any term. I dare you.

To offer a view of the profession from a different vantage point. To ask questions that are sometimes uncomfortable. To set some goals — and then gently (or not so gently) nudge us toward them. Because we’ve had longer to ponder. And because us Nannas — we’ve seen every season of this profession. Every bloody episode of every bloody season tbh. Every wellness trend too — which are now officially just looping 😵 And we are no longer falling for any of it.

Yeah nah.

I’m exactly where I need to be.

The Hooha Health Revival: Time to take a look under the bonnet 🍑

As part of our current audio series on the pros & cons of non-enteral administration of our medicines, we’re finally up to the foof. The vajayjay. The bajingo. The coochie. I mean what exactly does happen when we start delivering nutrients direct to this target tissue?! Do they just lurk within the lumen? Do they get taken up into the epithelium? Do some break curfew and sneak right over into our systemic circulation?

The history of food as medicine delivered straight to the foof makes for a great read & features some of my favourites (foods that is), garlic, wine, olive oil, yoghurt. But we’re a long way past inserting the occasional clove up there. Increasingly, we’re finding reason to employ evidence-based intravaginal therapeutics: Zinc washes, Vitamin A, D and E based pessaries or good ol’ boric acid (popping into a peach near you since the late 1800s!) But whenever we deliver nutrients or herbs into the body via anywhere other than the gut there are a series of questions we should be able to answer to ensure this approach is both successful and safe.

Can we cut out the middle man with our medicines and just deliver direct to door? To any mucosal target tissue with an accessible opening to the outside? When could we? When should we? When does it still make more sense to go back to standard supplements and boost blood levels? Oh you can bet there’s plenty to talk about here and a plethora of fun puns to be made. This is just yet another moment I am so glad we have a real live awesome human transcribing our audio for you…I can only imagine what R rated romp AI might have turned this into!🤣

Gorgeous peach pic: Photo by Allec Gomes on Unsplash

You can purchase Where Next for Nutrient Delivery? here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

How Much Is ‘Mattering’ Part Of Our Medicine? 💡

After not seeing her for some time I messaged my longstanding (or should that be long suffering? 😂) psychologist chasing up a contact. Much to my astonishment she rang & left a voice message along the lines of, “Great to hear from you, I often think of you and would love an update if you want to call me back.” So I did.

The construct of ‘Mattering’ is making the headlines in health right now. It’s being proposed as the missing piece of the mental wellness puzzle psychologists have constructed around other identified important elements, such as, self-esteem, social-connectedness and resilience. But many real barriers block or impair access to one or more of these for some. Think about individuals affected by social disadvantage and the inherent inequity then in the ‘resilience’ asked of them. Another example could be people who are neuro-divergent and might therefore struggle with social connection. Mattering in its most simple terms is the sense that we matter.

So this year I’ve embraced two new(ish) potent therapeutic modalities: mattering & active hope, & building up a sense of both in anyone I engage with. I spoke at two conferences on the latter, which has now been identified as an essential element of positive outcomes from any health intervention. I think both are things that are at the heart of naturopathic care but in all the clutter, confusion and chaos of biochemical pathways, nutrigenomics, testing & yet more testing, spruiking to socials for our survival etc. they may have been a little lost amongst the noise. But perhaps now as we prepare to take a break and spend more time resting and reflecting we can take a moment to contemplate how our patients’ sense of ‘mattering’ adds to any other medicine we might have prescribed🤗

Thanks, But I Take My Iodine Straight…

… to its target tissue, wherever possible. Yes I’ve been reading everything I can get my hands on regarding what happens when we ‘deliver medicines differently’, as part of my Supplement Boom Series. Medicines being: nutrients, herbs, pharmaceuticals. ‘Delivered differently’ includes: on the skin, across the oral lining, up the nose…and I’m entering other orifices, as we speak (!), in preparation for our next Update in Under 30 episode. And what is already abundantly clear is standard supplements are not the best route for every remedy.

Such a critical mineral for us humans, from an evolutionary and ecological perspective, performing important roles related to health, far beyond the thyroid: roles in redox, as a protector of lipid bilayers, anti-inflammatory, trophic regulator, homeostatic signal, highly effective anti-microbial etc. Yet whenever you boost blood levels of iodine, it’s the thyroid that becomes the bottleneck. It takes the lion’s share of whatever is circulating (sometimes up to 80%) even if that’s not where you wanted the iodine to go. So for patients who need that iodine elsewhere – within other body openings to maintain microbial balance say, well, wouldn’t we be best to deliver it right to their doorstep, instead? In a word – yes

In douches for a range of vaginal infections, intranasally at the first signs of a cold, as povidone at a low concentration, with evidence of efficacy. Delivering direct to the desired target tissue means we can use much lower doses and produce a more potent local effect – without the extraneous and unwanted effects from a much larger oral dose that will be widely distributed and dispersed. Zinc, of course, is another established hero ( ?Or is that anti-hero…have a listen to the episodes!) of ‘nutrition delivered differently’ & local therapeutics. But topical treatment of any tissue – the nasal or oral lining, the vagina, the colon, the respiratory tract etc – comes with its own cautions and concerns. For example, how the active, while therapeutic, may still vary in terms of mucosal compatibility – is it drying, caustic, damaging or disruptive in some other way? As well as, to what extent it’s being taken up and into where? Into the circulation to boost blood levels, to some extent, being the most common, of course. And in the case of iodine we’d need to be careful then because we may find ourselves back at that bottleneck, right? But in the case of intranasal applications, there’s also the-not-insignificant-issue of direct brain deposition…so why – oh why – something as scary as silver is available as a nasal spray <GASP> but currently intranasal iodine isn’t, I will never know.

In fact, while we’re here…let’s look a little deeper into all the lovely places we can stick our supplements(!) – their strengths and weaknesses such that we can be clear about where to deliver them

You can purchase Intranasal Delivery – Nutrition’s New Pathway? here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

What Does Your Nose Know About Nutrition?

I’ve been talking about the DMT1 transporters importing iron & other divalent metals – including their presence in our nose <GASP> – since the turn of the century <GASP GASP>. This helps to explain, of course, the profound neurotoxicity, for example, of inhaled Manganese and Mercury – via the potent pathway called: ‘nose to brain delivery’. But that’s just the tip of the nose…’s capacity for picking up nutrients, as it turns out.

And this, of course, is attracting much attention in delivery design innovation in both pharmaceutical & complementary medicines. So while nasal sprays, containing some herbs maybe some nutrients, for the treatment of hayfever or the common cold, have been around a long time, the next gen of intranasal applications are not tying themselves to topical effects alone – in fact they can boost blood levels of any nutrient you choose, faster than other preparations, outside of injections. And then the next gen – next gen (!!) are not even content with getting actives into our capillaries, to reach their targets, but bypass the whole shebang including the BBB to deposit them directly into our brain.

The potential here, for putting complementary medicines up our nose, is equal parts thrilling and terrifying. And it’s imminent. And while we await more of these to evolve into commercially available products in the real world, you might want to rethink absolutely anything you put up your nose (yes including CM nasal sprays). Just sayin. So why not take my hand and together we’ll go into the furthermost depths of the nasal cavity for a comprehensive update on everything you need to know.

You can purchase Intranasal Delivery – Nutrition’s New Pathway? here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

What’s Missing in the Hydration Equation

I’ve just finished laughing along to yet another comedy routine making fun of the current gen’s ‘obsession with water’. This comedian was nostalgic for the old days when, every week or so, we’d just ‘wet our tongue on a water fountain’ and that was our dehydration sorted! And while I laughed along and I am against the trend of fashion accessories masquerading as expensive water bottles right now …on that note though for a laugh, please do yourself a favour and watch Will Anderson’s take on this!! But here’s what is being missed in it all…

But that was then and this is now. And UPF now make up a much MUCH larger piece of most people’s dietary pie (pardon the obvious pun!) and especially the younger generations. So what might this mean in terms of water intake? 

All up, according to some scribbly ‘back of the envelope calculations’, that could mean that those of us eating the most processed diets will in fact need approximately an extra 800ml!!! Yep. Deviation from expected fluid provision from our food = 300 mL + Increased requirements due to Sodium running rough-shot = 500 mL → ≈800 mL/day extra. So, put that in your designer water accessory and suck on it!

You can purchase Water & Our Kidneys – Helping or Harassing? here. If you are an Update in Under 30 Subscriber, you will this episode in your online accountYou can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

Keeping Learning Real – How Very Retro!

Last week I had the pleasure & privilege of spending time with REAL practitioners discussing a REAL case & being part of a REAL discussion and a REAL exchange of all our ideas & experiences. I know, how quaint! Because unlike the AI apps we’re all increasingly interacting with, we’re clinicians and we take theory from the safe confines of ‘science’ and test-run it in the real world: dealing with patients, pathology, products alike, everyday. As a result, as is so often the case, the ultimate gifts came from our interactive Q & A and chatbox, in the form of our opportunity for genuine exchange of ideas & experiences.

With information overload at all of our fingertips, what we need most right now is something else. Real cases rather than random facts (& factoids). Thoughtful application of ideas instead of AI slop. An opportunity for debate and discussion based on real world clinical encounters rather than just duelling between our respective LLM VAs…is this sounding familiar?

Because, if you ever want to truly check you understand something correctly – AI is not the place. Not even for the theory be warned!!! Intentionally designed to ‘people-please’ to ensure you pick ‘IT’ and stay engaged, always…I mean come on…the premise that ‘the customer is always right’ is a dangerous one in this context, right?! In fact, this latest study describes how overwhelmingly sycophantic LLM are. “Sycophancy essentially means that the model trusts the user to say correct things,” says Jasper Dekoninck, a data science PhD student at the Swiss Federal Institute of Technology in Zurich. “Knowing that these models are sycophantic makes me very wary whenever I give them some problem,” he adds. “I always double-check everything that they write.” IYKYK!

So we are ALL apparently right. You are when you ask, but your patients are too…even when they and we are not!

You can purchase Uncovering Cardiovascular Risk: Elevated Lipoprotein (a) here. Or purchase the full second series of Cracking the Case, which includes this episode along with 4 other clinically relevant cases. Click here to purchase.

Melt in Your Mouth Nutritional Medicine?

Orodispersible nutritional medicines are a colourful crew (buccal sprays, ‘melts’, lozenges, gummies galore) with mixed agendas: tasty (patient preferences & increased access); topical (therapeutic agents for the oral cavity itself) and transmucosal (a shortcut for nutrients into systemic circulation). And across the board their popularity is on the rise among complementary medicine consumers. Simultaneously, pressure continues to build for companies to carve out points of difference from their competitors’ products which all contain, let’s face it, the same ol’ nutritional ingredients…any new vitamins or minerals come your way of late? Right?!

But in terms of how this actually impacts their actions, applications and efficacy – are you across these? Does the science stack up for some of the nut med newbies like GSH buccal spray? And are our old & gold offerings like sublingual B12 still secure in their superiority? I’ve done a deep dive on them all, assessing each on its own merits and I was surprised by what I found out!

I’ve been racing to keep pace with all the new product offerings so that we can confidently prescribe in response to science not a hard sell. I’ve been investigating the new shapes and forms our supplements are taking especially as a response to the rapidly changing commercial landscape within which are some seismic shifts in customer values. Isn’t that us? As prescribers & experts in nutrition you might think that but we’re small fry in this equation – the biggest piece of that pie is the public – the end-stage consumers… And given the almost universal appeal of any option that suggests speed…So ‘rapidly dissolving’ is inferred and heard as, rapidly repleting’ by the lay person. But is it?

You can purchase Melt-in-the-Mouth Medicine – Pros, Cons & Clinical Pearls here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

Think I just experienced ‘old me’…It wasn’t pleasant 😔

I keep rescue chooks from battery farms & recently two have been quite sick – so I sought the advice of the all-knowing & all-round extraordinary Mother Clucker who heads up this organisation. Up and down the highway I went, to their chook HQ & quasi-hospital. Every time I returned with more vials of powders, pills, emulsions, tubing to get the goods into their guts directly, stern instructions about the need to separate them out, both from the flock & each other (one is currently housed in a half wine barrel!), monitor how much water they’re consuming, observe their poos, palpate some part of chook anatomy called a crop (I had to google it) & be ready to report back every detail… and tbh my brain blanketed with post-it notes. But I also left each time inspired, incredibly motivated by the all-knowing Mother Clucker, committed to doing the best for my little ex-battery battlers.

But the execution…ai y iyi! It’s a full-time job…on top of my full-time job. And only one of these feeds me because my gals are all living out their best retirement at my place. Oh, and then there’s my other pets, my plants, my domestics & gosh I really do need to fit in sleep at some stage! I wanted to scream, ‘Hey Mother-Clucker! Chook-care is not the only thing I got going on over here!!’ Inevitably I falter then fail & then am riddled with remorse about it. Another visit…another injection of information overload, I come home re-committed & the cycle starts again.

So, let me ask you, who are you as a clinician now compared to who you were when you first graduated? After you’d been out in practice a while? Or even more recently than that, say, before the ‘big P’ changed all our practice realities? I was a boss lady.

Often of course, just like me, they failed & then (worse yet) felt bad about themselves. They imagined themselves to be at fault, but I was. I was asking too much. Overloading them with info, expecting they had a truly remarkable capacity for change, beyond what behavioural science suggests is likely and that nothing else in their lives would get in the way of this prescription. As a clinician some lessons are giant quantum leaps, but many are more like microdosing, it takes a long time of incremental insights but only after you’ve hit some threshold do you make the change and for me this was one of those.

You can purchase Compliance Changers – Strategies for Success here. If you are an Update in Under 30 Subscriber, you will find this in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

Updates Come in Threes 🆕💥🆕💥🆕

Important Insights Into Adolescent Health

Are Dermally Delivered Nutrients a Patch on Oral Supplements?

You can purchase Dermal Delivery – Is It Just Skin Deep? here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

You Can’t Compare The Pair 💊💊

 

Did you know that any supplement that ‘identifies as a food’ is subject to the same regulations as a sugary breakfast cereal?  Yep. So in spite of 30% sugar content – the packaging and all advertising around said cereal, claims it’s a great source of…

PROTEIN
Bs
IRON
!

It’s a pretty low bar right?! Same same for ‘Superfood’ based supplements. Whether that’s freeze dried vegetable powder, whose marketing suggests it substitutes for ‘X serves of greens a day’, when in fact it provides the equivalent of less than 1/2 cup of kale, or ‘Oceanic sources of Magnesium’, which is actually Mg hydroxide – the oldest laxative around, or absolutely any of the offal offerings on the market right now – the scope for what you can say about your supplement is outrageously broad. Oh and you don’t need any independent analysis of its actual nutritional composition. And even if you did spend the money to have this performed (which is the case for only 1/8 of these offal offering companies we contacted in Australia) – you don’t need to declare what’s actually in there – outside of those mandated in food: kj, macros, sodium. Because you identify as a food! In addition to this, label warnings are not necessary and the so-called ‘RDIs’ applied are generally lower than our actual requirements – certainly as women, let alone pregnant or breastfeeding – but in spite of this you can state absolutes like, ‘This supplement provides 100% of the RDI’! Even when it doesn’t for the key demographic you’re marketing to! Oh and where were you made?  Same place as the sugary cereal.  A factory that specialises in UPF production!

Sounds a lot different from our regular heavily regulated supplements right?

But chances are even us trained professionals have fallen for ‘comparing the pair’ – based on what’s stated on their label and in their marketing.
Let alone the poor confused consumers!!

Now of course Offal is so ‘in’ right now because of its word association with: ‘Wild’, ‘Ancestral’, ‘Primal’.  All mega marketing levers currently employed for crushing the competition.  But has anyone really thought the offal offerings through, based on everything I’ve just outlined?  And like most ‘Superfood Supplements’ you’d be streets ahead (nutritionally, economically, environmentally) if you just ate it.  I mean have you done the maths on 3g of liver or spleen?  Do you know what its food equivalent actually is?

No???
Banh mi peeps!🙄
I mean do yourselves a Foie gras and the Morcilla maths!!! 

Yes it’s time we had a talk about our Offal Obsession and all so-called ‘Superfood’ supps…so if you just follow me🚶‍♂️ 👣

 

Offal Obsessions & Superfood Supps – Rewilded or Just Wild?

In pursuit of prescriptions that better align with our philosophy and principles, product development that implies a ‘rewilding’ of our remedies is appealing to many practitioners.    And our motto of ‘food first’ appears to marry nicely with the increasing options for easily ingesting medicinal foods (algae, offal, ‘supergreens’, berries), in the form of capsules, pleasant-tasting powders etc. However, what’s often not understood when selecting these kinds of supplements are all the other things we’re agreeing to, which are implicit to all supplements ‘identifying as a food’ rather than a medicine.  This is the third episode in our Supplement Boom series, where we get real about what ‘Superfoods’ and our current Offal Obsession are truly offering us and the key concerns and cautions.

 

You can purchase Offal Obsessions & Superfood Supps here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

New Supplement Styles – Innovation or Illusion?


I can guess when you graduated from your training to be a nat/nut/IM GP just by how you complete this sentence,
In student clinic my supplementing style would’ve been best described as…’

a) Lots of lecithin, Brewer’s yeast, some rosehip based Vit C with bioflavonoids
b) Every patient pretty much got some P.P.M.P. alternating with P.C.I.P.
c) Chelates of every kind – Fe, Mg, Zn
d) Activated everything – absolutely everything must be methylated & every mineral is best served as a citrate or bisglycinate 
e) Nanoparticles, Liposomes, Intermediate hormones (calcifediol)
f) Offal capsules?  Oyster Zinc, anyone?

What have I missed? We gotta laugh, right 😂. This is not unique to us, of course, we could play the same game with the prescribing practices in any health profession.  It’s par for the course when R underpins D (in R&D). It’s also a reminder that we’re mere mortals, subject to overwhelm when faced with a tsunami of treatment options and the meteoric rise of marketing claims about the superiority of every single new supplement to hit the market. But like every open market, the progression of product development has been shaped by trends as much as by truths. There has been some inspiring innovation and some very impacting illusions of that, along the way.

So, do you know how to distinguish between the two?

The latest Update in Under 30 episode is the second in our ‘Supplement Boom’ series and it’s all about better equipping us to be able to do just that. Along the way, I describe the current fork in the road we’re faced with when it comes to styles of supplements – on one side is an attempt to return to our ‘food-as-medicine’ roots with more food-like-forms of nutrients, and on the other, increased adoption of knowledge & developments from the pharmaceutical industry for greater medicalisation of our supplements.  We’re so fortunate this fork in the road doesn’t force us into only oneWe can reap the benefits of both, pick and choose the product paradigm that is the best fit for each patient and presentation, even create in the one prescription the perfect combination of the two.

But on both ‘sides’ of the supplement styles (‘pure as snow’ v ‘potent as f*ck’😯)
There’s a real mixed bag of innovation and illusion buried under an enormous amount of BS, bravado and spin

We need to have a system for supplement sleuthing that helps us to quickly see through the spin.  Look no further…

 

The Supplement Boom Series: Innovation or Illusion

When every new supplement claims to be superior — “Best bioavailability!”, “Enhanced tissue delivery!”, “Optimally active!” — it’s hard to keep up, let alone cut through the noise. Some novel nutrient forms and delivery systems represent genuine scientific progress. Others? Just the illusion of it. Right now, we’re standing at a fork in the road: one path pushes us toward more food-like, nature-inspired forms & formulations; the other embraces high-tech innovations borrowed from pharma. Both offer real breakthroughs — and their fair share of smoke and mirrors. So how do you tell the difference? That’s exactly what I’m about to unpack…this is going to get juicy!


Yo
u can purchase Innovation or Illusion here. If you are an Update in Under 30 Subscriber, you will this episode waiting for you in your online account. You can become an Update in Under 30 Subscriber to access this episode and the entire library of Update in Under 30 audios and resources here.

The Good & The Ugly Of Being In Business

Most of you reading this are either currently trying to run a business or have given that a red hot crack in the past- it’s full of challenges isn’t it?  In most cases, the bulk of the hard work that has to happen to keep the doors open, is the stuff ‘unseen’ by others.

It’s the ‘non-billable’ hours
It’s the mountains of ‘administrivia’
It’s all the favours and things you share for free stuff, because that’s just how you roll
It’s the millions of little things that it’s quicker for you to do than explain to someone else so you can delegate
It’s the fact that because it’s your business you think about it always, work on it on your weekends, never truly take time-out

And the money you make today doesn’t reflect your labour today but all your efforts over all the years, from when you first undertook your training to every bit of money and time you’ve invested into it since. Me too.  #passiveincomeisamyth I am so proud & feel so privileged to have built this business, employed the people I have (mostly naturopaths), and guided the hard work we’ve collectively put in to produce all our training and educational offerings, over all these years. I chose this path, of really investing in people, and being indulgent with my own time to research things until I knew they were right. Work and rework all our teaching tools, until I was certain that they really were the best way to,  ‘tell the story and make it stick’.  It has been my choice not to take short-cuts and find ‘cheats’ to increase our bottom line.  And if I had my time over I would do just the same because of all the incredibly amazingly awesome people in our profession who constantly remind me (just spontaneously 🤗), why I do what I do.

There are so many passionate, incredibly motivated, ethical practitioners in our profession that it honestly, gives me goosebumps & keeps me going

And often it’s these same people who alert me to the ‘ugly’.  They tell me about a range of transgressions and sometimes those are against me and my business.  Like sharing log-in details for a product you purchased for individual-use only. Yep, I routinely receive tip-offs from individuals working in all different domains: academia, retail, large companies providing products & services, multi-practitioner practices. Sharing your log-in details for training is as old as the hills, but the impact of this act is not quite on par with putting something exotic on the self-checkout scale & indicating it’s onions.  I am not a multi-national. For almost 20 years I’ve actually never had a salary or paid sick leave. Education is not the icing on my income… it is our whole team’s ‘everything’.

There are way more good people in our profession than there are others.
But for those outliers – please – business owner to business owner – think about your actions and how your business would fare in the face of people not paying what you are owed